The following is a description of the national roasted fish project:
I. Branding background
Brand name: the origin of the qingjiang fish brand: aoshima when it was created: august 2008: qingjiang city's first fashion specialty restaurant, which is dominated by zhongqing's fish roastIi. Product characteristics
Cooking: the fish of the nation is salted, roasted and roasted with three cooking techniques, with the creation of a new combination of "bake + stew". First, the killing live fish is made of an exclusive recipe, made of special methods for a period of time, then baked on a coal fire until it matures, and then placed it in a special soup-supple, with a little roasting. Taste characteristics: cyanide, clean alcohol thick and heavy, spicy two-pronged, bright colour. There's a smell of fish and a smell of odour, and there's a unique smell of coke in it, and it's thick and it's reminiscing. Food selection: the selection of dozens of spices and spices is based on scientific methods combined with modern nutrition and cooking theories. Most of the raw materials chosen are long and rare, and contain a variety of amino acids, making the roasted fish available for fresh consumption. Tastes of diverse tastes: in-depth study of dietary habits, constant adaptation of formulations and processes, combined with salt, sweet, flax, spicy, acidic, etc., has developed a dozen complex types of pepper and neptunium juice that meet the needs of different human tastes。Iii. Door operations and experience
Direct camping: in qingdao city, zhao xing road, xuzhou road, dungeon road, thumbs square, liqing, lodge city, pindo, jiangxi road, etc., have been opened and each has been well run and profitable. Zhejiang ningbo, shandong young sung, etc。Iv. Support and strengths
Ica supports: the qinghui fish provide all-round support to icas, including shop site selection, business analysis, market positioning, renovation design, marketing programme development, professional orientation, etc. Accompaniment advantages: the national fish-booking association project is characterized by ease of investment, management, operation and profitability. It is a small product and a new type of fire-cooking catering project for large markets。V. Amount of investments and returns
Amount of investment: the amount invested in fish roasted in the country varies according to city class and the size of the store. Generally, investments ranged between $50,000 and $420,000. The amount is to be determined on the basis of the association model, the size of the shop and regional differences. In return, fish roasted in the country has won a great deal of consumer approval with its unique taste and quality of service, and the members of the consortium are expected to receive a substantial return。
