Legal qualifications
Legally qualified legal persons, other economic organizations, individual traders or natural persons
Resource requirements
(a) the economic power to develop and maintain markets and to operate brands
Management capacity
Good creditworthiness and a certain level of business management capacity
4. Compliance with regulation/regulation
Complying with corporate management and training, and being able to cooperate with corporate supervision in tracing
5. Love/identify brands
Knowledge of brand culture, building consensus on business concepts and development thinking; conscious maintenance and promotion of brand image
6. Rational investment
Entrepreneurship passions and cooperative spirit of win-winness with rational investment and a pragmatic sense of development
7. Service awareness
Have a sense of quality service for customers and a sense of brand reputation
1. Access to product information
Access to official brand websites or contacts with brand players to understand branding and association policies
Application for membership
Fill out the membership application form and the company reviews the information provided by the investor and confirms its eligibility to operate
3. Contracting
To confirm applications for cooperation and enter into association contracts
4. Location of the shop
Have a fixed operating space and will be eligible for operation at headquarters
5. Shop improvements
Refurbishment of the shop and consolidation and construction of the shop in accordance with the headquarters-designed programme
6. Training of personnel
Under the scheme, personnel are sent to the company in advance for full-time physical training
7. Preparatory activities
Headquarters will provide all aspects of marketing planning, opening training, etc. For start-up
8. Opening operations
When the preparatory work is completed, it can be formally opened and followed up with operations and management
I. Branding background
Founded in 1999 by the cadico brand, which originated in a beautiful fashion in paris, and subsequently developed domestically to become a prominent brand in low- and middle-class footwear。
Brand positioning: the cadigau women's dress is mainly aimed at fashion-sensitive urban women, creating new luxury fashion brands of high quality。
Design concept: cadico, from design to production, has continued to design and innovate more products based on inspirational, fashionable and sophisticated ideas, and to design ideas based on unique innovation, comfortable currents, leading the culture of the chinese women's garment industry。
Ii. Product characteristics
A variety of styles: cadigau women's dress focuses on brand effects, with a variety of styles, and meets the needs of different women's fashion。
Quality: product fabrics are comfortable, airy, footless, footless and foot-free, with excellent experience。
People-to-people price: as a medium-to-low-class brand, the cadigau women's dress, while guaranteeing quality, is relatively pro-people-friendly and suitable for mass consumption。
Iii. Membership advantages
Brand support: brand image: unionists can get a unified image of the cadi's high brand and a logo mandate to use brand visibility to attract consumers。
Advocacy outreach: headquarters will conduct strong outreach, increase brand visibility and reputation and share brand resources with affiliated parties。
Operational support: operations management: a strong business team at headquarters to help businesses carry out various outreach activities and assist businesses in establishing appropriate chains。
Training guidance: headquarters provides professional and management training to help associate partners upgrade their operational and managerial capacities。
Shop design: headquarters will provide a common design style and fit-out drawings to save the time of the associated contractors to find the design team。
Policy support: regional protection: the headquarters has a regional protection policy that safeguards the interests of each associated partner。
Activity support: headquarters will develop promotional activities for different periods of time based on the effectiveness of the operations of different shops and will send a team of mentors down to support the promotion and promotion。
