1. Submission of applications
Complete the application for membership and submit it to headquarters for review. Applications usually contain basic personal information, business plans, financial status, etc。
Eligibility
Qualification of applications submitted is carried out at headquarters to assess whether the business capacity, financial status, credit records, etc. Of the associated parties are eligible for membership。
3. Field missions
The accredited consortium will be required to undertake field visits to the headquarters site, visit the shop, interact face-to-face with headquarters staff and gain a better understanding of brand strength, business model, etc。
4. Contracting
After confirming that the results of the mission were correct, the parties, after friendly consultations, formally concluded a contract of cooperation. The content of the contract typically includes the rights and obligations of the parties, the scope of the operation, the duration of membership, liability for breach of contract, etc。
Payment of contributions
Depending on the type of membership chosen, the associated costs, including membership fees, bonds, etc., are paid to headquarters. Specific cost criteria are to be implemented in accordance with headquarters requirements。
Participation in training
Accompanying parties need to send personnel to headquarters for technical training, management training, operational training, etc. To ensure that they are skilled in business skills and management methods。
7. Preparatory activities
Under the guidance of headquarters, preparatory work is being carried out on the opening of commodity procurement, displaying and promotion. Headquarters will provide professional pre-opening advertising campaigns and promotional activities。
Viii. Transports
Under the guidance of headquarters, pilot operations are conducted to test business performance and customer feedback and adjust business strategies in a timely manner。
Official opening
The choice is to reopen the business, attract consumer attention and build momentum for the subsequent operation of the union store. Headquarters will keep an eye on the business of the allies and provide guidance and assistance。
Brand profile:
The new gai ye lok is the brand name of hunan xin gai trading and trade corporation ltd. And was established in 2007 with its headquarters in hunan governor sa city. After many years of development, the new convenience store has become the leader of the hunan convenience store market and has gradually expanded to the centre of china and to the whole country. The brand, with its mission of making life warmer, is committed to providing the highest quality of goods and services to its customers and allies, in keeping with the values of "good faith and pragmatism in pursuit of excellence"。
Brand features and advantages:
Supply chain advantages
Whole-temperature distribution: the new gyellow refrigeration + refrigeration + temperature is available at the new gyellow refrigeration facility to ensure the quality and freshness of food through multi-day and night distribution of specialized vehicles. Efficient logistics systems: with two logistics centres, the capacity of service providers has reached 2,000, full product coverage has been achieved, with a zero-sum commodity ratio of 85 per cent and inventory discrepancies within two-thirds of 10,000, significantly improving operational efficiency。
Digital operations
Smart management system: the "new good" web reporting system, the "new good good" pos cash collection system have been developed to enable smart management of front-office sales, refunds, inventory, front-office orders, automatic replenishments, automatic distributions, automatic reporting, automatic settlement, etc., to save management and labour costs and increase the profitability of door-shop operations. Precision marketing: use big data to label users and commodities, screen people for targeted coupons based on marketing strategies, achieve precision marketing and increase customer activity and buy-back rates。
Innovative products
Hf commodities: new convenience shops focus on high frequency, fresh commodities such as milk, breakfast, spicy and coffee, creating a differentiated competitive advantage. (b) food commodity development: emphasis is placed on the development and marketing of fresh food commodities such as tea eggs, breakfasts, lunches, bakers, etc., through continuous testing and optimization, the introduction of fresh food products that are in line with consumer tastes and the increase of the number of purchases and single-shop sales by customers。
Force the alliance model
Brand effects and operational support: the new convenience store uses an imposed alliance model to achieve rapid expansion and harmonization of brand image through strong headquarters control and operational support for the union stores. Joiners are able to benefit from new brand effects, supply chain support and operational guidance, thereby increasing the profitability of single stores。
Distribution and size of doors:
To date, the nkai convenience stores have covered 15+ cities in china (huanan, hubei, jiangxi), with over 1,000 establishments. The door shop network spreads across the city's core business circles, communities and high-flow areas around schools, providing easy shopping services for consumers。
Social responsibility and business culture:
Active participation in the social goods: the new convenience stores offer feedback to society by providing employment opportunities and supporting community development, actively participate in the social goods and show corporate social responsibility. Customer-centred: the new convenience store emphasizes customer-centred pursuit of excellent quality of services and goods, while promoting teamwork and innovation and creating a positive corporate culture。
Market expansion and future planning:
While consolidating the hunan market, the new convenience store is gradually expanding to the centre of china and to the whole country. The brand plan will continue to invest more in the coming years, boosting the quantity and quality of shops and further consolidating and expanding market influence in china. At the same time, the new convenience store will actively explore new retail models, using digital means to improve service efficiency and meet consumer diversification and personalized shopping needs。
The new convenience store has emerged from a competitive market based on core competitiveness such as supply chain advantages, digital operations, product innovation and imposition of alliances. The brand is customer-centred, focuses on the quality of services and commodities, and actively pursues social responsibility, and earns the trust and support of a wide range of consumers. In the future, the new convenience store will continue to pursue the values of "good faith, pragmatism and excellence" and continuously improve brand influence and market competitiveness, providing easier and quality shopping services for consumers。
