1. Call for advice
This is the first step in the process of association, where potential allies contact brand headquarters by telephone or other means to consult about the association's information, including union policies, investment costs, business requirements, etc。
2. Qualifications
Brand headquarters conducts qualification reviews of potential allies to ensure that they meet brand requirements and standards. The review includes personal background, financial strength, business experience, etc。
3. Outreach training
Following a qualification review, potential allies need to participate in outreach training organized by brand headquarters. The training included brand culture, business ideas, product knowledge, marketing strategies, etc., to help associate with better branding and business readiness。
4. Terminal support
Prior to the opening of the association, brand headquarters will provide a range of terminal support, including site assessment, shop design, improvement guidance, equipment procurement, etc., to ensure the smooth opening of the association shop。
Submission of information
Acceding parties are required to submit relevant information, including personal identification, proof of business premises, financial position, etc., in accordance with the requirements of brand headquarters, for review and evaluation by brand headquarters。
6. Agreements
Following clearance and submission of information, formal association agreements are concluded between the association and brand headquarters. The agreement includes union policy, business requirements, rights and obligations of both parties。
7. Renovation
Following the signing of the agreement, the associated parties are required to undertake shop improvements and equipment purchases as required by the brand headquarters, which will then be ready for formal opening. Brand headquarters will also provide some start-up support and guidance to facilitate business readiness and marketing。

