1. Good physical and mental health, hard work and a frank and cooperative attitude
The address of the place of business and the corresponding licence are submitted and approved by the company
3. Have some economic power and sufficient financial resources to start a business
4. Have a fixed operating space and are assessed by headquarters as eligible for operation
5. Have a certain business background and business experience and are familiar with the industry's local market
6. There is a local human network and social relations
7. Unions with marketing channels and business experience in the industry have priority
8. The importance of good business management capacity and professionalism
9. Agree to accept the training plans prescribed by the headquarters of the union and complete all training courses at headquarters as required; and comply with the code of conduct for brand-related operations, management and operations
10. Knowledge of brand culture, building consensus on business concepts and development thinking; conscious maintenance and promotion of brand image
11 entrepreneurship passion and cooperative win-winness, with a rational investment mentality and a pragmatic sense of development
12. The länder have a good local business reputation and industry reputation
13. Good customer service awareness and service capacity
14. Be brand-aware and willing to sell and promote brand products
Mrs. Zhejiang's home company, inc., was created by the korean wife's textile technology group (hong kong) ltd. In partnership with zhejiang's well-known enterprise, as a complex, integrated, product design, research and development, and sales company. The company has advanced r & d design centres, a sound marketing services system and logistics distribution centres, and is building a modern production base. Corporate iso 9001-2000 international quality management system certification, 2006。
The wife's swirling company uses the concept of "making a fashion life, making an elegant home." the wife's family has a better research and development team in korea, and she dominates the brand of "wife's home" with five styles, 10 series, thousands of styles, and a wide variety of product spots; she's attracted a lot of professionals and consumers with her unique design charms, cosmopolitan styles, elegant product qualities。
The wife has successfully implemented a "licensed union" business chain strategy with a view to rapidly expanding the domestic market for her products. With the advantage of the long-triangular economies, talent and information, firms have made a major effort to introduce and develop a wide range of high-level talent, including design, management and so forth, in order to improve the competitiveness of their product markets。
The twenty-first century is an era of brand competition, with culture behind brands. While passing on their unique cultural genes, the wife's family will seek to create and perpetuate the tide of the times。
The wife's home brand originated in korea in the 1980s and was officially launched by the korean wife's textile technology group ltd. In 1985. The wife's family embraces the dominant culture of the country's pursuit of fashion, integrates the essence of the korean culture, integrates fashion pre-eminence with humanistic philosophy, and integrates life and fashion naturally, with modern korean women in their fashion and elegant style。
As the new favorite of korean women's fashion life -- the wife's home is landing in china today. Guided by the design concept of the whole family life, the wife has managed to capture the prevailing trends in the family business and has worked hard to create fashion, charm and elegance, seeking novelty, simplicity and beauty in style, crafts and materials, reflecting modern women's fashion and elegance。
In the case of designers who are unique in their minds, who choose their qualities to be beautiful, who are lean in their craft, they define luxury in fashion, who interpret in a unique way the modern style of life and culture of fashion and convey a modern concept of family life. The wife's spin is an eternal pursuit of fashion life and elegant life。
There are three levels: a, b and c. Level a: cities with more than 2 million inhabitants and more than 120 inhabitants in urban areas with more than 2 million sales per year; level b: cities with more than 2 million inhabitants; urban areas have a population of more than 1. 2 million, with an area of more than 100 and annual sales of more than 1. 2 million; urban areas have a population of more than 800,000, with an area of over 80 square metres and an annual sales volume of over 800,000。
1. Guidance for market analysis: a range of feasibility analyses for newly integrated customers, field market surveys, site assessment of niches, competitive market environment, etc., to ensure successful branding
2. Image design support: the company is fully integrated into the si system, with a unified image of the various stores and offices. Product process, high grade. The company provides free image, professional design and supervision for the association store/box. During the season change, the company has supervised the adjustments shown in the quarter change window display
3. Training support: companies provide effective pre- and regular training in business skills in their industry, shop-laying arts, business-hosting techniques, product expertise, shop art layout, market forecasting, financial management, marketing network expansion, corporate consumption pr, etc.
4. Advertising support: support can be obtained from enterprises for continuous advertising, with a corresponding percentage of advertising costs
5. Long-term marketing guidance: companies will send professional marketing staff to diagnose their clients, adjust marketing strategies in a timely manner, and improve/enhance the good functioning of the federated shop
6. Promotional planning as a whole: companies plan business openings; annual large-scale national marketing campaigns to increase brand visibility and market ownership; companies provide the displays needed for large-scale promotional campaigns; and companies will have good local shopkeepers to participate in friendship support in areas where events are held. Promotional promotional materials are designed and produced by companies free of charge
7. A reasonable system of exchange of goods: there is a backlog of poor inventory of customers, different company plans in a timely manner to help them reduce pressure, or direct transfer processing, to improve/increase the virtuous functioning of union stores; to reduce the backlog of funds while avoiding intellectual choice。
Improved marketing mechanisms: introduction of regional agents, national harmonization of retail guidance prices, monopolization within a given region and avoidance of disorderly competition。