The barley network is a ticket type website, which mainly provides ticket buying services such as concerts, sports competitions, films, dramas... And it's a platform in the ticket type, so if you want to buy tickets, you can go straight to the barley net. That's what they posted on the internet. App can easily buy tickets on the phone
The barley was established in 2004 as an integrated, live chinese entertainment ticket marketing platform covering areas such as concerts, dramas, musicals and sports events。
On 21 march 2017, the alibaba group announced the completion of a full-cost acquisition of china's barley network for the show. This means that the barley network is formally integrated into the ali’s great recreational strategy section, which is connected to the down-line content and channels, and contributes to the co-development of the large recreational sections。
On september 19, 2017, barley was upgraded to the ali cultural and entertainment group's live entertainment business, introducing a new brand image and positioning, proposing a brand-new "go live, be loved."。
Development experience:
1. China has become a well-known brand in the area of entertainment sports tickets
2. "web users recommend china's top 10 shopping sites"
3. Based on the status and rapid development of chinese ticketing online, the consortium of intelligent candidates became shareholders
4. Electronic voting systems for autonomous intellectual property rights: the international multi-end, multi-channel, geographically connected and cross-cutting high levels of expansion, which were awarded the 9th international software fair
5. Combined realization: electronic tickets, online seating, cellular seating, home printing, bank connection 0 distribution, rfid, etc., multi-faceted online ticketing techniques in the world
6. The professional qualities of the company as a whole, artistic claims, brand identity and a culture of integrity, both in the entertainment and sports industry and on the client side
7. Nationally covered polling platforms: beijing, shanghai, guangzhou and nanjing, with high market growth rates. Projects, technology and marketing such as the "sian festival", have gained good reputation and market influence. The ability of the national platform to demonstrate the brand power of chinese ticketing online。
A national chain delivery delivery company, red horse express poneyex, provides professionally safe logistics distribution services。
After 12 years, the red horse media have formed direct camps in north china, east china, south china — beijing, shanghai, guangzhou, nanjing, chengdu, chongqing, hangzhou, shenzhen, kunming and tianjin — that are radioactive to china — while successfully providing ticketing systems and marketing management teams for major recreational sports events in more than 30 cities across china. In 2009, the new version of the barley network was officially on the line, with technology at the national level; and the barley network is also working on the recreational consumption needs of internet users
On 21 march 2017, ali baba announced the full-cost acquisition of the barley network, with zhang woo, vice-president of the ali baba group and secretary-general of the ali cultural and entertainment group, as ceo of the barley network。
On 19 september 2017, barley was upgraded to the ali cultural recreation group's live entertainment business, introducing a new brand image and positioning。
On 11 may 2018, the ceo of the ali baba group, zhang yong (fuyaka) announced, in the form of an internal letter, the organizational restructuring of the ali dynamite recreation block, which, in order to further promote the integration of cultural and recreational strategies and to create a more integrated force, will also serve as the cio of ali music, while the chairman of the board of directors of ali film industry and ceo of the ceo road (fullowley). Zhang woo, an ali baba partner, who had previously served as an ali music ceo and the barley network ceo, would be transferred back to the ali baba group with another appointment。