1. Access to product information
Access to official brand websites or contacts with brand players to understand branding and association policies
Application for membership
Fill out the membership application form and the company reviews the information provided by the investor and confirms its eligibility to operate
3. Contracting
To confirm applications for cooperation and enter into association contracts
4. Location of the shop
Have a fixed operating space and will be eligible for operation at headquarters
5. Shop improvements
Refurbishment of the shop and consolidation and construction of the shop in accordance with the headquarters-designed programme
6. Training of personnel
Under the scheme, personnel are sent to the company in advance for full-time physical training
7. Preparatory activities
Headquarters will provide all aspects of marketing planning, opening training, etc. For start-up
8. Opening operations
When the preparatory work is completed, it can be formally opened and followed up with operations and management
National affiliates and production centres are now active in four continents. The distribution network is located in 135 different regions of the world, and 71 production plants are located around the world, employing 20,200 employees。
The musician brand was created in 1917 with the company compañía roca radiadores, based on a factory in gavà, near barcelona, which specializes in casting iron heaters for home heating systems. However, with the rapid success of new products in the market and the growing desire to expand, companies have expanded their business niches by targeting diversification. In 1925, roca launched the cast iron tub. In 1936, musicians officially joined the ceramics bathing industry, and in 1954, musicians came out with new money. In 1962, musicians opened a second ceramic factory in alcalá de henares, madrid。
In 1963, with the official launch of the air conditioning machinery plant in sabadell, barcelona, musicians became spanish enterprises entering the emerging air conditioning market. Five years later (1968), musicians opened a third ceramic factory in alcalá de guadaira (seville) and a steel tub factory in 1974。
In the 1980s, companies began to enter the tile field. The establishment of cerámicas del foix, a subsidiary of the flag, marked the official launch of the tile business. In 1989, the company acquired a portuguese cleaning plant。
According to the development strategy, the companies created several sales subsidiaries in the last 80th century and in the 1990s, merged several market-driven enterprises and carried out a number of acquisition and business alliances。
In 2002, the musicians reorganized their groups, dividing the different fields of business into separate companies. As a result, a new holding company, roca corporación empresarial, was formally established. In 2005, the company sold heating and air-conditioning operations to focus its attention on the field of bathing, and by that time the transformation process of the company had officially come to an end; early in 2006, the company's bathing operations had gained global sophistication。
The musician is a fully-owned spanish enterprise, and the capital of the company is owned by the founding family。
