I. Branding background

The arrow bath was created in 1994 as part of the arrow homes group inc., the founder of the company, xie yong, with its headquarters in foshan, guangdong. As one of the country's most powerful and influential integrated bathing brands, the arrow bath has always followed a quality approach of “scientific design, fine work, continuous improvement, customer satisfaction” and is committed to creating comfortable, healthy and environmentally friendly bathing products for consumers。

Ii. Product series

The arrow baths consist mainly of the production of whole toilet-side products such as ceramics, surfer tanks, showers, steamhouses, wood bathroom cabinets, pvc bathroom cabinets, full copper chrome plating taps, stainless steel basins and hardware hangers, as well as a series of ceramic tiles, polished bricks, bricks on the sides, cabinets, etc. In addition, the axle bath has introduced smart bath products such as smart toilets, hot flowers, multi-purpose bathroom cabinets, gradually expanding from single-product intelligence to house-wide intelligence, creating a perfect “smart home-based ecological chain”。

Iii. Technological advantages

The arsenal bath has invested heavily in technological development, introducing the latest high-pressure plating techniques and high-pressure plating line in countries such as italy and germany, as well as the most advanced foreign robotic self-jet technology, leading to mechanized production of ceramics. At the same time, the axe bath focuses on the original design of the product and its overall development, actively promoting the original design and spearheading the concept of a “human bath”. In 2006, the qinghua university together established the centre for product design and research and carried out a study on human engineering, which further enhanced the design concept and quality of the product。

Iv. The concept of environmental protection

In response to the party's central call for “accelerating the construction of resource-efficient, environmentally friendly societies”, the flying guard has voluntarily initiated the rehabilitation of clean and healthy production. The company has adopted various certifications such as iso 14001 environmental system certification, iso 9001 quality system certification, upc certification in the united states, ce certification, rohs certification in china, certification of water-saving products, etc., and has become a brand brand of china's ceramics industry。

Sales and services

The earnings guard bath has nearly 6,000 distribution sites and 10 david bath production sites (partly under construction) throughout the country, with distribution networks spread throughout the country. In order to meet the country-wide distribution network, the arrow guard has a professional and well-developed network of after-sales services with over 5,000 professional after-sales service staff. Companies are the first to advocate with consumers within the industry for a “three-year warranty, life-long” quality commitment to address consumer concerns。

Vi. Project strengths

Brand impact: as a well-known home-grown spa brand, the axe bath has wide brand name and reputation. Product advantages: the arsenal ablution products are rich in variety, of excellent quality, well designed and integrated into advanced smart technologies to meet the diverse needs of consumers. Technical advantages: the axe bath introduces international advanced technology, focuses on product development and design and ensures that products lead. Environmentalism: the axle bath responded positively to environmental calls, undertaking clean production modifications and creating healthier, more environmentally friendly bathing spaces for consumers. Sales and service advantages: the axe baths have extensive distribution networks and a well-developed after-sales service system that provides easy and efficient shopping experience for consumers。

In summary, the arrow bathing project is an integrated health bathing brand with brand influence, product advantages, technological advantages, environmental concepts and marketing and service advantages. For entrepreneurs interested in joining or investing in the bathing industry, the arrow bath is undoubtedly a worthwhile option。