The original motor gene and the brand spirit of “everything is possible” have been throughout the evolution of the li ning brand。

Li ning is committed to becoming a world-recognized leading international professional sports brand company with fashion properties from china. [3]

In 1990, li ning began its journey in guangdong with li ning's uniform being selected as a designated costume for the 11th asian games, the chinese national representative's asian games for the 11th asian games, and the chinese and foreign journalists for a designated dress, and li ning's card was distributed throughout the country. [4]

Since 1992, li ning has been an award-winning equipment sponsor of the chinese olympic delegation for four consecutive olympic games. [5]

In 1993, li ning moved to beijing. [6]

In 1998, the country's first sports clothing and shoe product design development centre was established in foshan, guangdong. [7]

In 2002, a brand-new brand was established with a brand name “everything is possible”. [6]

In 2004, the hong kong hand-over board was successfully listed as the first sports utility to be listed in hong kong. [8]

In 2008, li ning lit a holy fire as the main torcher for the twenty-ninth beijing olympic games. [9]

Li ning has been an official strategic partner of cba since 2012. [10]

In 2015, li ning entered the new millennium of development and began to transform its role as a provider of internet+sport life experience. [6]

In 2016, li ning offered to build a "lingning experience value" around product experience, sports experience and purchasing experience. [11]