Yanger is the next rapidly expanding fashion brand for young women in shenzhen city。

Yanger is dedicated to the delivery of fashionable, sophisticated, professional and dynamic services, a modern woman who fulfils a beautiful fairy tale. Started in 2002, she is a fashion brand that breaks the routine and activates the mix concept。

From design to process, from colour to plate, from detail to match, it's elegant and fashionable. Yanger draws inspiration from various arts, such as movies, music, painting, etc., combines currents, stimulates creativity, displays self-confidence and a spirit of fashion。

Brand interpretation

Following dreams, never giving up, is yanger's eternal belief。

Yanger has been working to read women's voices and build women's dreams。

It felt that women had dreams of romance, but in this gorgeous society。

They are gradually forgetting and abandoning them. But yanger's designers are obsessed with pursuing this charisma that combines and extracts western modern art and the oriental classics in their work, processing them individually, creating romantic and sexy styles, and interpreting women's dreams。

Brand positioning

Product style:

It's elegant, it's sexy, it's romantic

Adaptive population:

Women in the new age of 18-35 years have an independent, elegant and emotional character that is specific to women in the new age and is dominated by urban working women。

Population characteristics:

Fashionable but not forward

Sexy but not familiar

It's artistic, not artist

You work with men's independence and intelligence

Life is a woman's exclusive knowledge and romance

Swim between fashion and fashion

But he's so cleverly out of the reach

I'm always in the dream