Project introduction

The eachway brand was created in 1997 and maintains its original design. In its design, eachway expresses the desire for life, the desire for beauty and the understanding of beauty, and introduces new, healthy, fresh, natural and euphemistic elements of life into the product, thereby meeting the demands of urban white-collar women for fashion taste and demonstrating their wisdom, knowledge, elegance and self-confidence。

Brand style: brief nature, fresh elegance, fashion taste, atmospheric embellishment of eachway is a clean, elegant and subtle image of a lady, with the appearance of a mature and capable white-collar woman。

With simple, clear lines, wrong textures that highlight simplicity, magnanimity and precision; classic black, white, ash, suffocated by a sacrosanct tuning, elegance in the atmosphere; and environmentally comfortable pure natural fabrics that apply natural elements to their effectiveness. The classic and unique pattern of flowers, sarcophagus, fine hand embroidery, and chromosomes of fabric show the fresh and elegant rhymes of eachway。

The eachway fashion group is a large international fashion group based on three pillars: the garment, modern media and creative industries. In keeping with the corporate concept of “design to change life”, with the aim of creating a multi-level fashion lifestyle, the consortium combines design, production and marketing, covering a wide range of industries, such as clothing, modern art, household goods, cultural goods, modern media, creative industries, including, under the umbrella of the senior female designer, eachway, the italian high-end designer, hui, and the italian art lifestyle brand, sofa. The eachway fashion house of eachway has a brand research centre, the fashion research and development centre (eachway) design concept factory in shenzhen, the shanghai research and development centre, the japan research and development centre, the milan research and development centre in italy, the florence research and development centre in italy, the marketing management centre, the product manufacturing centre, the financial management centre, the logistics control centre and the human resources centre。

Market prospects

Female sales rose by almost 10 per cent, while other garments, such as male shirts and child clothes, did not sell as much as before, while sales declined and showed negative growth in other months, with the exception of the average of january. It follows that women hold a very favourable position as kings in sales in the garment industry. Of course, we must not lose sight of women's sales performance, but also focus on potential female clients: white-collar women, aged 25 to 50, also have a certain economic basis to work for many years, with a focus on the quality of life and therefore a high demand for clothing. Therefore, while maintaining a balanced mindset and adjusting well-regulated sales guidelines, efforts to secure the ranking of women in female clothing are the right choice。

Membership conditions

Legal qualifications

Legally qualified legal persons, other economic organizations, individual traders or natural persons

Financial requirements

(b) accomplishment of sufficient operational funds to cover the costs of all aspects of association, such as rent, renovation, equipment and materials

Management capacity

(c) the need for good business management and professionalism

Join process

Application for membership

(b) fill out membership application forms and provide personal information and business plans

Contracting

If agreement is reached on the details of the membership, a contract of association with the brand can be concluded and the associated costs paid

Location of shop

Have a fixed operating space and will be eligible for operation at headquarters

Shop improvements

Refurbishment of the shop and consolidation and construction of the shop in accordance with the headquarters-designed programme