In response to the policy call, the kang jing motor chain was established in 2012 to propose a model for the creation of a supermarket for the sale of multiple branded cars nationwide. The service concept of "buy a car to kang jing" provides consumers with a one-stop combination of high-priced cars。

In the course of running a business, one centre should be maintained: customer satisfaction should be the focus of the business; ten thousand shops should be the focus; three should go beyond: di, three years above "the public"; the second, three years above "the audi"; the third, three years beyond "the porsche"; four should be the pride of paying more taxes; a society should be proud of achieving more goals; a partnership should be the pride of its employees; five should be the management of standardization, modelling, informatization, branding and humanization; and six should be the qualities of professionalism, responsibility, efficiency, learning, creation, gratitude. Dealing with good deeds creates the concept of "good intentions for all, daily good deeds for all, good deeds for zhou zhou, good deeds for all, good deeds for all, good deeds for all, good deeds for all " 。

As the "away the way" strategy advances, the konzheng malaysian subsidiary has been set up, and the offshore horns have been blown, and the hongzheng automobile chain has been created with the advantage of a model that will provide professional car services to car consumers worldwide. A new era, xinqing, a new future. On 14 april 2018, tang guoqiang, the official brand-signing advocate of the hong jing motor chain, entered a new phase in the brand strategy. Make it international. Do not forget to serve; remember the mission and be honest. As of the end of 2017, there are 318 subsidiary companies that have completed the licensing of the kang zheng motor chain。