Mazema

Project introduction

Masuma automotive parts and components ltd., guangzhou city, attached to the masuma automotive department of japan, based at the 13th dinh mt. No. 13 and 20 in tokushima city, tokyo, japan, is a specialized enterprise that combines r & d, manufacture and sale, and operates transnational vehicle parts entities worldwide, based in tokyo, japan, and based in japan, korea and china。

At present, the main products of masuma are more than 20 series of vulnerable car parts, such as brakes, lubricants, filters, head and belts, of up to 10,000 varieties, products sold globally over 20 and favoured by customers; now there are more than 3,000 agents worldwide, with over 10,000 company employees. In addition, masuma has established a strategic partnership with a number of whole factories as one of its suppliers of high-quality car parts. On the basis of its internationalized management philosophy and advanced business models, masema has created considerable profits and value for global agents and for the whole garage。

Masuma has been active in developing new fields of auto science and technology, pursuing harmonious communication between humans and machines, building on the strong research and development capabilities of tokyo headquarters, excellent technology and international elite marketing teams and sound management concepts, to develop a unique corporate culture。

“life ceases, fighting goes beyond” — this is an interpretation of the spiritual appearance of the masama。

“presistence, day-to-day innovation” — persistent and persistent innovation in higher quality and higher technology。

“international brands, precision manufacturing” — the eternal foundation of the masuma brand。

Innovative and improved; constant and constant. In production, we have always adhered to the principle of being well equipped and sophisticated, using advanced japanese technology across the line, and in sales we have followed market-oriented, market-driven, evolving, perfected, making a small step forward every day, building solid foundations and growing。

Automobiles, as a human walker, must each part of their spare parts meet the requirements of quality for safety to be guaranteed. In terms of product quality, we have always adhered to precision in making and refining, striving to produce better quality and more affordable products for society, working to become the world's leading car parts manufacturer, and, through practical action, contributing to the safety of motor vehicles and the creation of high-quality lives for all the peoples of the world with quality products. Today, maasuma's products have become high-quality, high-performance pronouns, relying heavily on client support and user appreciation。

In 2012, massuma officially entered the chinese market and set up the city of guangzhou masuma automobile parts ltd. In guangzhou, relying on the support of the headquarters technical team. Masuma has sought to develop high-quality auto parts adapted to the characteristics of the chinese market, targeting the chinese road environment and the driving habits of the car owners. Taking advantage of the wind and moving forward, the masama are working “on the basis of good faith, with innovation as an opportunity, with quality as a life, and with the goal of win-winness” to build carriers of car parts and components, build international brand chains of vehicle parts, and warmly welcome china’s wise men to join maasuma’s extended family, carry sails, sail the world, and dream of china。

Joining the edge

1. Brand advantages

The masuma brand, which originated in japan, a highly developed automobile industry, has a long history of being a global vehicle spare parts research and development, production, sale and operation enterprise with production bases in japan, korea and china, with products widely sold to more than 100 regions worldwide。

2. Strong technological advantages

The masuma production base is equipped with advanced production equipment and highly qualified technical expertise, with strong product design, research and development and manufacturing capabilities, and product innovation and production processes remain ahead of peers。

3. Raw materials and quality advantages

The masuma series of products are the result of the production of imported raw materials of better quality, while companies have established strict product control systems, quality standards that are much higher than those of their peers, more customer resources for distributors and stable profit margins。

4. Product line advantages

The company has highly integrated more than 20 major categories of automobile-vulnerable package products, with long lines and full models, covering all models of market-day, german, american, korean and domestically produced vehicle-conventional vulnerabilities. Mercomado products form an intensive model of development for branding, creating more profit growth points and yinli space for distributors while meeting user-level consumer demand。

5. Multi-platform communication advantages

The company will use other internet media such as websites, micro-credit, microblogging, dog searches, and other platforms such as exhibitions to actively promote and promote the masoma brand, and will also target outdoor advertising in core car setup circles in some of the second-line cities to help boost brand visibility and influence。

6. Professional team strengths

Masuma has its own r & d, production, marketing and after-sales service team, which provides strong guarantees for the innovation, quality and speed of supply of products, which can provide professional guidance to distributors in their operations and can effectively address the different issues that arise at the distribution chain, and which can provide technical professional training and support to distributors。

7. Brand operations advantages

In the gas-packaging industry, only masuma's scientific design, packaging, planning, shaping and operation of brands can generate a strong sense of shock and admiration in the market, and companies will maintain large and long-term market inputs。

8. Big data-sharing advantages

The company has established a platform for the sharing of large data resources for factories, distributors, maintenance points and carowners, and has achieved a reverse flow and injection of user and point purchase needs, thus creating more sales orders and profit growth points for distributors and maintaining close interaction with market customers, steadily increasing brand market share and channel radiation capacity。

Masoma yinli mode

The yinli model of massuma's damaged items is based on large data platform sharing at the core, reducing middle-channel distributors, using distributor's distribution channels and distribution service capabilities to achieve bulk sales of series products, as well as a platform for sharing large data resources in factories, distributors, repair points, carowners ' productions, and counter-directors and injections of user and point purchase needs, thus helping distributors to secure more sales orders and profit growth points and maintaining close interaction with market customers to steadily increase brand share and channel radiation capacity。

Membership conditions

Membership conditions:

1. Legal and natural persons with independent civil liability, as well as persons of sound business reputation and business ethics, who are committed to the long-term development of the automotive industry and post-car market。

2. The availability of financial resources to ensure the normal roll-out of the masuma brand and the orderly start of market development, depending on the city level。

3. To identify with the business philosophy of the company, to have a strong brand identity, to have a clearer positioning for its own business, to have a relatively clear and rational plan for the operation of the market, and to be able to assume responsibility for marketing, marketing, technical support, after-sales services, etc. Of the maasuma products in the region。

Dealers must have a sales team of more than five and a certain level of integration and management capacity。

5. There are better-placed outlets in the main local gas distribution market or in the gas distribution business circles, and the municipalities directly under the authority and provincial capitals are required to establish a mazzama branding specialty with a planned area of not less than 50 m2; the municipalities are required to establish at least a marketing area of not less than 30 m2; and the municipalities are required to establish at least a mazzama brand sales counter of not less than 15 m2。

6. The budget for the running of the municipalities is not less than 1. 3 million yuan, for the running of provincial capitals it is not less than 800,000 yuan, for the running of local municipalities it is not less than 500,000 yuan, and for the running of counties it is not less than 300,000 yuan。

Join process

1. Access to product information

A friend who is more interested in masuma’s auto parts can leave you with contact information。

Field missions

To examine the operation of the direct-camp shop at the headquarters and other affiliated stores, and to report to the headquarters on their intentions。

3. Application for membership

Fill in the membership application form and the company reviews the information provided by the investor and confirms his qualifications。

4. Contracting

Following confirmation of the findings of the study by the masuma automotive parts headquarters and the unionists, a contract for cooperation in the union was formally signed。

5. Location of the shop

The company applied for the location of the masuma vehicle parts, conducted an examination of the area where the association was located and helped the association complete the site of the shop。

6. Shop improvements

The headquarters will provide a common interior floor design and fit-out impact map, utility construction plan and shop sign image map, among others。

7. Training of personnel

Under the business start-up scheme, personnel are pre-selected to the company for full-time physical training。

8. Preparatory activities

Before opening, the company prepares items for the opening of the shop, presents a gift for the opening of the shop and advises the shop in order to carry out promotional work。

9. Opening operations

The masuma auto parts guide the opening of the business and guide you in all stages of the market。

Union support

1. Regional market protection

Firms will exercise strict regulation and comprehensive protection of regional markets, ensuring that distributors and agents enjoy unique business privileges and the development space that they deserve in the region, and will also receive an authorized operating certificate or a copper medal issued by the company。

2. Renovation material support

The company provides material support to a certain percentage of the first withdrawals from dealers, such as door, background wall, shelf, light box, etc。

3. Refund of sales support

Dealers are entitled to a certain amount of return under the terms of the contract, in accordance with different forms of cooperation and the municipal hierarchy above a certain base figure。

4. Market development support

The company will arrange for one or two full-time distribution extension commissioners to assist distributors in developing local markets, expanding distribution channels and helping distributors to successfully complete their annual sales assignments。

5. Promotion of material support

The company will provide, free of charge, product catalogues, leaflets and other publicity products to back up the marketing and branding of distributors。

6. Promotional support

Companies will periodically and occasionally introduce market-friendly promotional or preferential activities to stimulate market consumption and promote the growth of distributor performance。

7. Training support

The company will provide training to distributors and their marketing teams in comprehensive products, technologies, marketing techniques and strategies to ensure the successful implementation and achievement of marketing objectives。

8. Advertising support

9. Sales planning support

The company marketing team will provide an analysis of the current sales situation of the distributors and a diagnosis of the chain of sale, providing timely solutions to the problems, helping them to adapt their business programmes and strategies, improve and enhance their marketing and yinli capabilities。

10. Brand import support

New union clients, the company will send commissioners to participate in local market surveys and provide professional assessments of the location of their businesses to the union's affiliates. Feasibility analysis from business circles surveys, market analysis, market analysis, site selection to investment programmes to ensure successful branding。

11. Brand image management support

Free brand vi and si image guidance is provided to distributors and standard shop design renovation programmes are provided to ensure a unified end brand image and a high standard service environment. From shop design, product displays, shopkeeper costumes to image upgrades, headquarters provides one-stop, one-step support to help distributors take over the market at the speed of zui and operate quickly and efficiently。

12. Technical and service support

Rapid market response mechanisms have been put in place at headquarters, including 24-hour self-help inventory queries and billing for website platforms, as well as rapid reconciliations, distributions, post-sales technical support and other business counselling, removing all obstacles and disruptions in the cooperation process and making the ease, care-saving, professional and humanization of corporate services truly felt by distributors。

13. Sales software support

The company provides dealers with up-to-date and practical marketing system management software free of charge, and provides academic and effective management of their data on sales and sales, thus facilitating smoother and easier marketing and operations。