The introduction of a unified management model and a unified form of advocacy at headquarters, with its easy access to the desired brand effects, can effectively improve the efficiency of the market operations of the affiliated parties. In line with the company's unified brand communication strategy and vi visual identification design system, following field visits in the client's area, a complete design package, including a floor plan, a renovation construction plan and an impact map, taking into account the basic requirements or recommendations of the entrepreneur, in conjunction with the size specifications of the rating shop。
2. Product advantages
The establishment of a modern quality control system at higher headquarters, with a complete industrial chain, continues to develop new products to meet consumer needs and improve product competitiveness。
3. Technological advantages
Higher headquarters has its own r & d team, which is highly specialized and regularly develops new products in line with market trends, enhances customer satisfaction, enhances customer preferences and enhances competitiveness。
4. Training advantages
A higher headquarters professional training team, young and passionate, provides systematic training in all aspects of doorshop management operations and product production promotion。
Service advantages
The higher council provides a full range of lateral support services and a long-term supply of essentials for the operation, allowing each operator to concentrate。
6. Investment advantages
A higher level of operation is simple and does not require an advanced culture, professional knowledge and skills, which is entirely standardized, processual and modular。
Union support
1. Brand image support
1 provides a vi image design system; 2 unified design and design; and 3 subsidizes renovation costs in accordance with standard policy。
2. Whole-shop output support
By its own strength, headquarters provides a full range of process support to the consortium to assist it in its successful opening。
3. Free training support
Headquarters training for senior union store managers includes both professional and managerial training at all levels of operation. In addition, job training is provided in accordance with the requirements of the higher-ranking position in the joint store。
4. Logistics distribution support
All products provided by the head office are developed for the headquarters of the company, with only a certain logistics fee to be paid by the consortium。
5. Media advertising support
A series of advertisements have been placed in major television stations and in the media, such as magazines and newspapers throughout the country, to improve the sales performance of affiliated companies and to raise the profile of the brand。
6. Market operations support
For the various geographical affiliations, market research institutions at headquarters conduct in-depth research on local industry markets, customer groups and consumption trends to provide enabling competitive guarantees。
7. Tracking services support
Since the opening of the shop, telephone consultations at headquarters have been carried out on an ongoing basis, including the dispatch of professional visits to the shop to investigate specific operational conditions and provide later service。
8. Site renovation support
Headquarters assesses the stores offered by the consortium, screens the most suitable ones and requests the professional design team to perform a unified terminal design for the consortium, saving the consortium time to find the design team。
Regional protection support
Headquarters undertook to ensure that a second chain would not be opened on a regional basis for the duration of the contract for the association shop in order to safeguard the interests of the association。
10. Oral support
Specialized sales teams are sent from time to time to associate locally, to learn about the local situation, and to organize a set of communications for investors based on local realities, guaranteeing barrier-free communication between the affiliated parties and consumers。
Membership conditions
1. Good physical and mental health, hard work and a frank and cooperative attitude
Natural persons having independent legal personality or greater economic power
3. Acceding parties must have sufficient operating funds to be able to cover all aspects of their membership, such as rent, renovation, equipment and materials
4. Supermarket space at the mall or at the street entrance shall be assessed by the head office and qualified for operation
5. Have a certain business background and business experience and are familiar with the industry's local market
Good social relations and strong interpersonal communication
7. Knowledge of marketing channels, consumption levels and needs in intraregional markets
8. The membership has a certain managerial capacity to give the right direction from the top and lead its team to grow
Implementation of and compliance with the operational management systems of the union headquarters
10. Knowledge of brand culture, building consensus on business concepts and development thinking; conscious maintenance and promotion of brand image
11 entrepreneurship passion and cooperative win-winness, with a rational investment mentality and a pragmatic sense of development
Good reputation and level of credit; conduct business in good faith, serve in a uniform image of the company and sell at a uniform price
13. Consciousness to provide quality services to customers and conscious maintenance of brand reputation
14. There is a degree of branding awareness that can significantly expand local markets。
Join process
1. Access to product information
Before joining, those who intend to join the alliance consult the site on the relevant accessions through an online message. A higher level of membership policy is available online, and you can also leave your contact information for higher membership。
Field missions
To examine the operation of the direct-camp shop at the headquarters and other affiliated stores, and to report to the headquarters on their intentions。
3. Application for membership
After the field visit, if it is more satisfied with the higher brands, it is necessary to complete the membership application form and submit the membership application to headquarters。
4. Contracting
After confirmation of the findings of the mission, both the headquarters and the länder formally concluded a contract of cooperation with the länder。
5. Location of the shop
Under the guidance and cooperation of the regional operations manager, the shop, the warehouse address and the designated market operations strategy are selected。
6. Shop improvements
The shop was renovated, and the renovation and construction were consolidated in accordance with the headquarters design。
7. Training of personnel
Various professional trainings such as comprehensive technical and business management training for the allies。
8. Preparatory activities
Headquarters will provide all aspects of marketing planning, start-up training, etc。
9. Opening operations
Higher headquarters will send personnel to help you start your business。
As the market continues to develop, whatever projects are paving the way for their own prospects, and the range of options available to the affiliated parties is growing, the prospects for leisure and recreation are generally visible, suitable for the catering market throughout the country, with a stable consumer group, and are a feature of national recognition. What are the advantages of entrepreneurship? This is something that many would like to know, and we would like to make a full presentation here, just to help you。
1. Successful products and business models
When a brand has multiple branches, it shows that its products and business model have survived the market. It will have its own set of operational skills. All you have to do is imitate the past and draw tigers with cats. If you start your own business, the failure rate for first-time start-ups is as high as 90 per cent, and joining a brand avoids these risks。
2. Brand effects
In everyday life, we prefer to buy brands that we have heard or others have mentioned. Joining it is certainly welcome. The higher the human atmosphere, the easier and more advantageous it is to win the customer。
3. Service support
A mature brand will provide adequate support to the concessionaire, which will operate the campus with headquarters. Headquarters will therefore address the problems and difficulties of the concession in a timely manner. At the same time, they also have a wealth of experience in helping the concession partners to survive。
4. Less risk
Alliances are less risky and relatively more successful than individual entrepreneurship。
5. After-sales services are guaranteed
This allows access to headquarters-related services after starting a business and thus guarantees after-sales services。
