When choosing to join a brand, unionists generally prefer to choose a well-known brand, mainly because of the brand image and its high level of awareness. Membership+ brand names, and brand image and brand logo will be fully delegated by headquarters to union stores to raise consumer interest in brand visibility。
2. Whole-shop output support
Based on your local situation, the ministry of corporate enterprise will design awareness-raising programmes for the opening of a shop, such as the distribution of leaflets, outdoor advertising, local television, radio media and so on。
3. Free training support
The company provides specialized and systematic training to investors, shopkeepers and shopkeepers at their request on an ad hoc basis, continuously improving the level of business and management capacity of the shop and providing professional guidance to facilitate its management。
4. Logistics distribution support
The harmonized distribution of products by companies has significantly reduced the procurement costs of the affiliated firms, and the head office can facilitate their procurement and rapid distribution to the affiliated stores through a well-developed logistics system for raw and ancillary materials that are not readily available locally。
5. Media advertising support
With considerable financial resources, the play children's toys headquarters has carried out a strong campaign to advertise on television at all levels, including online media, provide brand names and reputations, and share the resulting rolling resources with all associated parties。
6. Market operations support
The headquarters for playing children's toys regularly arranges for operating commissioners to provide individualized service marketing programmes to allies during the start-up, long-term maturity of the market。
7. Tracking services support
Toy-playing services for children are very well in place and comprehensive, providing a kind service to consumers and allies to meet the needs of consumers。
8. Site renovation support
Headquarters assesses the stores offered by the consortium, screens the most suitable ones and requests the professional design team to perform a unified terminal design for the consortium, saving the consortium time to find the design team。
Regional protection support
The development of quotas for union stores within a given region ensures that the union stores monopolize one market and provide sufficient development space for the union members。
10. Oral support
The headquarters for playing children's toys provides training in marketing techniques to affiliated businesses and others prior to the opening of the business, not only to safeguard the interests of investors but also to address the gap with consumers。
Joining the edge
1. Market advantages
(b) large distribution networks and sound pre-sales, in-sales and after-sales service systems
A well-developed supply network to ensure safe products and rapid access to customer sites
Professional marketing teams are closely connected to local markets, allowing the entire marketing process to operate smoothly
A high-quality sales team provides you with professional and high-quality services。
2. Unique marketing philosophy advantages:
Playing children's toys has a unique business model, a model that was originally known as "learning to play" by western nobles, which allows children in china to learn to play and to learn in play。
3. Brand advantages:
Cover key links in the industrial chain, such as cartoon creativity, r & d design, brand operation, channel building and e-commerce, and create a vertically integrated dynamic toy industrial chain。
4. Channel advantages:
At present, xin taeyang has more than 300 outward-sellers and has steady supplies such as: wal-mart, carrefour, auchan, jumbo, kop, etc.; more than 1,000 insider supermarkets, with a rapidly growing number of spots; and, in addition to offline sales, the company has been active in building a large e-commerce marketing platform for toys in china。
Membership conditions
1. Child-friendly education and intellectual development industries have a strong entrepreneurial desire and confidence for success。
2. To endorse the child-playing toy business model and innovative ideas, and to accept the provisions of the "play chain" association and the unified management of headquarters。
3. Work experience, financial and operational, including market expansion of shop operations in the union's regions。
A uniform shop renovation and product display must be carried out in accordance with the drawings and programmes provided by the play children's toy headquarters。
5. Payment of brand and related fees in strict compliance with the agreement。
6. Union shop employees (including managers, shop directors, operators, etc.) must have professional training in a unified operating model at headquarters before they can be on board。
7 in order to operate, a licence must be obtained prior to the opening of the business, and a legal certificate must be obtained under the relevant laws and regulations, such as the tax register。
8. Harmonize software management systems for play with children's toys to facilitate information management of companies。
Join process
1 children's toys are played by telephone or fax counselling。
Market visits。
3. Business field trips and communication。
4. Sign a contract of association。
5. The headquarters for playing children's toys assists in the establishment of shops。
6. Ready to enter。
7. Post-service support and tracking。
Playing children's toys belongs to xiamen xinyang inc., a private business specializing in the development, design, production and sale of toys. Since its inception, it has been guided by cultural creativity and built on the flourishing domestic and international dynamic toy market. Through commercially, socially and environmentally viable ways, it has continuously been able to innovate in the development of toys, continuously raise their motivational creativity and brand value, and is committed to providing children of different ages around the world with play, study, use and safe and healthy toy products "to make the world's children happier for us."。
In addition to offline sales, companies have been active in building china's large e-commerce marketing platform for toys and chains of terminals, using internet platforms, creating online distribution channels, creating their own b2c websites, kawoi. Com, and b2b sites, 1toys. Com, a priority toy network, while the company's launch with mainstream third-party e-commerce platforms such as poaching networks, tung-tung, kyoto and donnet, provides consumers with easier consumption patterns。
In order to improve the company's marketing network and to create exclusive access roads, a toy chain was launched in 2012 to play with children's toys, thereby entering the chinese toy chain retail market. Using a direct-camp-led alliance model, with front-line urban power circles, hundreds of toy chains have been opened and gradually radiationed into surrounding cities, and efforts have been made to build a professional chinese toy chain with innovative models。
