1. The health of the person and his family and the enthusiasm and enthusiasm with which they engage in their profession
Natural persons having independent legal personality or greater economic power
3. The economic power to develop and maintain markets and to operate brands
4 the site is well-established and has a high level of passenger traffic that allows for field assessments at headquarters
5. Prioritization of associations with industry-related experience
6. Having good social relations and handling of public relations
7. Knowledge of marketing channels, consumption levels and needs in intraregional markets
8. The importance of good business management capacity and professionalism
Implementation of and compliance with the operational management systems of the union headquarters
10. Rational brand identity, loyalty to the brand, passion and enthusiasm in the industry
A rational investment mentality that allows an objective view of the relationship between investment and return
12. Good social and business reputation; compliance with industry-related laws and regulations, and the right not to engage in activities that are contrary to the law or financial or moral integrity of society
13. Good sense of service, kindness, enthusiasm and sincerity
14. Have a branding awareness that will significantly expand local markets
