Mckaych (beijing) co. Ltd. Was established in 2011 as a technical complex for shoe research and development, production and marketing. The company, based on high-technology technologies, regulates business behaviour in accordance with modern management models, has advanced production equipment, a rigorous regulatory regime and a highly qualified scientific and technological workforce, opening up a new landscape for human health. The newest mckenzie series of mckenzie arc sports shoes, supported by the united states mckeech sports research centre, has been developed over five years as a high-tech patented product that combines human mechanics, engineering principles, nanotechnologies, life sciences, sports health theory and various chinese medicine theories. The mckay's functional shoe series has been awarded four major patents (promoting patents, orthotic patents, patents on new-looking designs, and arc bottom patents) and has become china's reputation tracking product. Mckaych has launched the new concept of health for the 21st century with a unique perspective and has carried out a wide range of sport and health throughout the country. Mckaych is moving towards a new field of sport for health, with advanced marketing concepts and marketing models, and moving towards a new chapter in human health history. As always, we will pursue the purpose of creating "human health and a happy home together" in order to build a better future with a spirit of progress. Logo interpretation: the design idea of the logo comes from the soles of the product's unique double arc, with an artistic processing form that looks like a leaf, and the internal shape of the leaf is the shape of the flame of the deformation of m (mikech first letter). One, the leaf shape symbolizes life, love, health and corresponds to the function of the shoe as a motorist, rectification, etc., and two, the fiery meaning of motion, vitality and vitality. Branding: health, fashion, simplicity, design styles that are readily integrated with modernity, with emphasis on detail, championship, high taste, high quality, high technology. It's a whole new set of sports, health care, leisure in one body, functional sneakers. The aim is to improve the quality of life and achieve a healthy life in a modern life。