The birth of the motor gene and the brand spirit of "everything is possible" have been throughout the evolution of the li ning brand. Li ning is committed to becoming a world-recognized leading international professional sports brand company with fashion properties from china. [3] in 1990, li ning began its journey in guangdong, and li ning was selected as the designated clothing for the 11th asian games, as well as for the award-winning asian games of the chinese national delegation, and for the chinese and foreign journalists, and li ning was accompanied by the spread throughout the country by li ning. [4] since 1992, li ning has been a co-sponsor of the chinese olympic delegation for four consecutive olympic games. [5] in 1993, li ning moved to beijing. [6] in 1998, the country’s first sports clothing and shoe product design development centre was established in foshan, guangdong. [7] in 2002, a brand-new brand was established with the slogan "everything is possible". [6] in 2004, hong kong joint main board was successfully listed as the first sports goods company to be listed in hong kong. [8] in 2008, li ning lit a holy fire as the main torcher for the twenty-ninth beijing olympic games. [9] li ning has been an official strategic partner of cba since 2012. [10] in 2015, li ning entered a new millennium of development and began to shift to the role of provider of internet+sport life experience. [6] in 2016, li ning offered to create "lin ning empirical values", providing "lin ning empirical values" around product experience, sports experience and purchasing experience. [11] in 2018, new york fashion week was the first chinese sports brand to showcase that fashion week. [12] in 2018, a "single brand, multi-type, multi-channel" development strategy was announced. In 2019, the li ning group guangxi supply base was officially launched, and for the first time a self-built factory was involved in the upper part of the sports supply chain. [13] in 2019, the rinning lightball technology platform was officially launched as a revolutionary link in the rinning autonomous science matrix. [14] in march 2020, the co-executive director of li ning presented a six-pronged strategy to help companies build a "must" enterprise to achieve sustainable business development and sustainable profitability. [15] in august 2020, the 30th anniversary of the li ning brand's theme event, "thirty wally skywalk", was held in gansutown. [91] in april 2021, the "reconception" of china's li ning 2021 fall tide was released