Under armour is an american sports equipment brand. Under armour (new york sec code-name ua) has its headquarters in baltimore, maryland, where it mainly produces sports equipment. Ua mainly produces tights (e. G. Under a basketball suit and a baseball suit) or shoulder mats (e. G. A football or hockey shoulder mat), but in addition ua also produces protective clothing, regular tee, jerseys, etc. Under armour leads the flow of sports equipment for the production of sweat-washing sarcasm. This was followed by nike (dri-fitpro series) and reebok (nfl equipment series). In june 2006, under armour issued a soccer plyhead under the slogan “click-clack”. This very successful company was established in 1996 by kevin plank, a former football star in maryland. Tired of the pain of sweating the cotton tee when it's finished, kevin plank invented a prototype of material that allows athletes to keep their bodies clean and light in a violent sport. He immediately convinced two college football teams in hot weather cities to buy his equipment: georgia science (in hot, wet atlanta) and arizona (in phoenix, near the desert). Subsequently, the nfl team atlanta falcons were also equipped with this brand. Since then, the number of teams choosing ua equipment has increased, and this includes most of the ncaaadision 1-a teams. At the same time, the company has made a lot of equipment for other sports designs. Under armour's is based in baltimore. In 2003, the company began advertising on the theme of “the warriors”, the slogan of which is “wemustprotecthiouse”. In 2004, under armour designed a uniform for the maryland water turtles football team and distributed an advertisement featuring its coach ralph friedgen. On 18 november 2005, ua conducted a public solicitation unit. In the first-day deal, the ua created the first-ever first-day increase, from $13 to $26 for the opening market。