Hunan aishang writing culture communication ltd. Was established on 10 december 2015 with its headquarters in the rainflower area of changsha city and its legal representative wu myung-ryung. With writing education at its core, the company provides educational material development and sharia innovation services and works to simplify children's calligraphy learning [2] [9]. By 2024, the number of participants in the company was eight, with 50 per cent shares held by u myung-hyun and huang. The company operates in areas such as cultural planning, artistic creation, conference exhibition services and has nine registered trademarks and one patent. The development of e-commerce platforms and research and development of teaching equipment have been developed under a combined business model. The main business of the company consists of the organization and planning of cultural activities, artistic and artistic creation services, conference and exhibition services, organization of training ...