In the history of the hubei daily news, a vivid crusade of chu tianxian children, the children of the newspaper, who were drinking with their bags on their backs, were the original newspaper of the hubei daily newspaper of 1 july 1949. Walking through lead and fire, light and power, and moving into the media-wide era of count and net, the hubei daily is on its 70th anniversary. To celebrate this important node, the hubei newspaper's media group, chu tiantai's book office, has designed and developed a series of creative products, such as birthdays and the entire media barrage umbrella, the nostalgic children's bag, and the united states of america's " chesten " , designed for the 70th anniversary of hubei. The media umbrella brings together 21 media matrices on the corporate news portal logo, which is a unique view of the city's streets. The nostalgia children's bag, based on the preservation of the child's bag of the old times, printed the words "hubei daily since 1949" in a silk web, and the whole design had the same breath of old and fashion that young people loved. Creative life is brightened, with the hubei daily news museum focusing on stimulating the creativity and creativity of cultural innovation, fully tapping into the best cultural resources, integrating cultural creative design with popular life, and developing creative products that combine functional, creative design with market demand。