The project describes halogen as a catering brand that focuses on halogen products and is affiliated with the beijing small halogen catering management ltd. The following is a detailed description of halogen: first, when the brand was set up: small brands were created in early 2017, with a long history of branding and deep experience. Development history: the halogen brand originated in ming, where the ancestors entered the palace to make halogens during the period of ming dynasty, and since then they have been chefs of the palace for generations. After the unrest at the end of the day, the halogen formula became popular, and the descendants passed on. In modern times, the brand of halogen is flourishing in the river, south-south, with many shops. Product characteristics selection: all raw materials of small halogens are carefully selected and are formulated in an accurate proportion of over 30 spices to ensure product quality. Production processes: halogenation using unique techniques and more than 10 processes, which characterize the product as spicy, smoky and fragrance. Product types: the variety of halogen products such as duck stew, duck claws, duck sands, duck drys, holly hoofs, chickens called florist, duck series (spicy, sweet spicy) and halogen string have been introduced to fully meet consumer diversification needs. Packaging forms: all products are in the form of lock-in fresh packaging and independent packaging to ensure food and hygiene while being easily carried and preserved. Brand dominance brand system: hmong has mature brand systems and market recognition, and membership can quickly gain consumer confidence and support. Product r & d: focus on product r & d and innovation, continuously introducing new products to meet consumer diversification needs. Training support: provides comprehensive training support, including technical training, management training, marketing training, etc., to help associate partners quickly master business skills. Operating systems: have a well-established operating management system that provides all-round support to associate firms and reduces entrepreneurial risks. Market performance shop distribution: halogen small has modern factories and more than 10 straight-hand shops, works in namyang city with the top three players in strategic cooperation, and exchanges are taking place throughout the country to promote halogen industry. Consumer recognition: halo small has won widespread consumer recognition and appreciation through its unique products and quality services. Legally qualified legal persons, other economic organizations, individual business owners or natural persons; 2 financial requirements; economic power to develop and maintain markets and operate brands; 3 management capacity; good credit and a certain level of business management capacity; 4 compliance with regulation/regulation; compliance with corporate harmonization of management and training and ability to cooperate with corporate supervision in tracing; 5 access to branding; knowledge of branding culture, consensus on business concepts and development thinking; self-fulfilling and promotion of brand image; 6 intellectual investment; a spirit of corporate win-winness and cooperation, a mentality and pragmatic development awareness of rational investment; 7 service awareness; awareness of quality service delivery to customers, self-fulfilling brand reputation; access to a process to product information; access to an official brand site or contact with brand owners to understand branding and union policy; 2 alliance applications, formal review of investor information, confirmation of investor qualifications; 3 contract recognition, contract-making; 4 building site, permanent construction site, and training to conduct a full-time, headquarters-based shop design, training; 5 headquarters-based training to conduct a full-time, business development; 5 headquarters-based training; 5 headquarters-level training