4. Efficient training and savings in learning time
5. Improved after-school services to be used。
Course objectives
1. A comprehensive understanding of seo theory and technology and their successful application to actual website optimization
2. Proficiency in the use of commonly used seo tools
3. Learn to analyse data and strategies and develop a seo outreach plan
4. Learn to effectively upgrade the ranking, traffic and conversion rates of the website。
Subject of study
This course is suitable for having some knowledge of seos, or for students of beginners, practitioners involved in web marketing and website operations。
Course content
1. Seo basics
Learn about search engine search processes, learn about the basic concepts and terminology of seos and clarify the workflow of seos on the website。
2. Optimization of the website structure
Learning website restructuring, including url reorientation, error-processing of 404, website structure optimization, etc。
3. Research and application of keywords
In-depth learning on keyword research and applications, understanding from a computer perspective how search engines identify keywords, mastering keyword research processes and application techniques。
4. Content optimization
Optimization of web content for seos, including title labels, mEta describes labels, optimization of h1 labels, content optimization strategies, etc。
5. Extralink optimization
Learn how to increase the weight of external links and use them to increase the weight and traffic of websites, techniques and countermeasures。
6. Seo tool application
Learning about the use and evaluation criteria of commonly used seo tools, such as seo competitiveness and keyword tools, website performance tests。
Length of study
The duration of the course is 20 working days for a total of 3 hours per day。
Range of fees
The fee for this course is rmb 5880。
Learning
1. To learn the whole process of seo and to understand the basic terms of seo
2. Knowledge of the use of various seo tools and upgrading of their skills
3. Learn to understand and analyse competition and plan their own seo outreach strategies
4. Access to operational experience and peer interaction。
Concluding remarks: this information is for reference purposes only and is based on school consultations. You can contact an online guest appointment free of charge, you're all on the same page, and you're welcome to join our class and explore the rhythm of seo
