The peter rabbit project introduction, project overview, is a comprehensive project that combines cultural creativity, recreational experience, commodity development and so on, with the classic children's literary image of “peter rabbit” at its core. Peter rabbit, a british writer, beatrix potter, has a very interesting story, a lovely image and a huge global fan base. The project aims to build diversified cultural experiences and commercial products that meet the needs of consumers of different ages for culture, recreation and consumption, drawing on the brand influence of peter rabbit. Ii. Project content and feature theme park and entertainment experience peter rabbit theme park: the construction of a theme park with the peter rabbit story as its background, with a variety of story-related play facilities and interactive experience projects. For example, the theme area of the peter rabbit's secret garden, in which tourists explore the mystery of the garden and engage ...