Have you noticed a phenomenon:
Now you're in trouble, you don't have to open it 100 times, but ask ai: bean bag, deepseek, kimi。
Ask them, "what's good?" "who's good?"。
But the question is, if your brand doesn't even appear in ai's answer, how do clients know about you
That's what we're talking about today -- the geo optimization。
What is geo? What does it have to do with seo
Remember the traditional seo:
You set up a local renovation company, a former customer search, and you put the company on the first page of the 100-degree search. Clients see, point in, this is seo。
But the ai era is different。
The client now asks the bean bag, "what's the best way to secure the renovation company?"
The bean bag doesn't give you a list of links, it gives you an integrated answer and tells you which ones are good。
If your company wasn't in that response, the client didn't know you existed。
The problem with geo is: let your brand appear in ai's answer。
Why do we have to focus on geo now
Give you three numbers:
In 2026, chinese ai search monthly live users exceeded 820 million people (eri consulting). For the first time, ai has exceeded traditional searches (observation analysis) by 52. 3 per cent of the traffic in information retrieval. More than 68 per cent of users complete purchase decisions based on ai recommendations。
In other words, more than five out of every 10 potential clients are searching for answers through ai。
If your brand doesn't appear in ai's answer, you're willing to give up more than half the client contacts。
Which industries need geo most
All industries that need to be found by their clients need:
Refurbishment: users will ask, "what's good in the company?" catering: users will ask, "what's good in the restaurant?" enterprise services: users will ask, "what's good in the dental hospital?"
You need geo as long as your client asks ai, "who's good?"。
Let's wrap this up
You used to pay to be a seo for the first page at 100 degrees. Now you're doing the geo to be the recommended brand in ai's answer。
Geo is not a substitute for seo, but an upgraded version of the ai era。
Preserve the owner, three minutes to get to the geo, you're already a step ahead of 90% of your colleagues。
