First step, set a target. The number of website traffic has doubled, doubled, and tripled。
Step two, target dismantled. For example, how much has been raised per quarter。
Step three, data analysis. For example, there is a $1 million increase in traffic, where the $1 million flows come from, which may be from the list of content, separate pages, thematic pages, question and answer pages of the website。
Step four, get the public content of the web site seo. The public element refers to the norms that should be followed on the page, the general norms that should be followed on the head, body, footer, etc。
Step five, give priority to something short-term. For example, some words or pages are now prioritized on the second or third page, and we're going to give priority to those keywords, so our traffic will also increase。
Step six, create flow structure data pools and split the entire website traffic. It's like a search for words like slogan, content ip, leadership. Non-branding terms are divided into the bottom flow of a website or page, which does not pose a threat to the core business by suggesting an external search environment or an increase or decrease in users。
The seventh step is to optimize the most basic technical aspects of the website. For example, the data layers of the site are interactive, maintaining the life cycle of what we produce. In some cases, large websites are caught in a dead-end cycle, with products not being uniform or technologies not being able to do so, so it is suggested that at this stage, some adaptation and adaptation should be made to their own circumstances。
Step eight, make some pattern stuff. For example, the fit-in of the pc and the mobile end, data validation, page optimization, etc. Maintain the vitality of the entire web page. Many people may think it's too macro, actually it's an idea, but if you don't do it, your website may be particularly homogenous, or you'll never find what's at the core of your website, and you lose so-called core competitiveness。
Step nine, real-time data reporting, must be multidimensional. For example, an electrician website has 100,000 detailed pages, and only 60,000 were actually recorded, with the remaining 40,000 miles and half being recorded by pc as mobile. Data reporting can identify short-term adjustments and long-term adjustments。
Step 10, using the full algorithm of the search engine (including the latest and historical). The adjustments we have to make on the website are different, and algorithms are either for content streams, for links or for user experience. Common algorithms include origin algorithms, new cargo algorithms, ice barrel recognition algorithms, green bead algorithms, skynet blue-sky hurricane algorithms, etc。
Step xi, focus on the direction of the website's operations. For example, the website may need to focus on the selection of key words during the season。
Step 12, make some timely screening or focus. One particularly important aspect of a large website is that it will continue to generate new content and that old content will continue to be eliminated. For such data, we need to do some filtering or shielding in time。
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