It's not the goods. It's the underground logic that didn't translate. Many wholesalers in the mall have mature sources and price advantages to move toOnline shopNo visitors, no orders. The problem often arises in the perception that the electrician is the method of operating a system, and that it is not the opening of a store to hang a commodity. If you're going to learn how to run a scavenger, you have to figure out what you're missing。
I. Question: underline experience is not translated
In south china city, the world trade organization, the west bank wholesale market, you will find three common symptoms: the shop has been open for months with few visitors; the price is occasionally asked for; and the money is invested in promotion, and the money spent is not collected。
Behind these three symptoms are three sets of logic that have not changed。
Underline business is located at the point of traffic — the door is open to the main market, and the traffic is natural. There is no location on the line, only ranking, depending on the quality of operation of the link. Underground displays attract people to the store and online links to the master map and detailed pages allow people to stay. Underline bargaining and overline pricing layers allow different customers to take what they need。
Understanding these three sets is the real start-up of electricians. Many merchants lose money, not by indigence, but by working hard with a line logic。
Ii. How to land: three sets of operational techniques
As a first step, the price system is based on a three-step layout with links。
Practice: the product is divided into three types of players — the money is for low-priced customers and the money is for no profit but for the shop; the profit money is for the main profit and the price is for the target group; the image money is for the store and the profit money is for the credit. The three sections were divided into functions and not each link was intended to make money。
Common errors: all commodities are priced on the basis of either a total low price that falls into internal consumption or a total high price that is unsupported. Underline is used to the end of the bargain, and the line must be layered。
Step two, layout the product structure with a pyramid link。
Practice: platoon tipped with 1-2 main thrust links, centralized resources, towers with a number of linked links carrying traffic, and taps of the tarki long endlinks. The promotion budget is allocated on a hierarchical basis and is not egalitarian。
Common error: average push, push a dozen links, each half dead. Underline booths can do anything, and the line must focus。
In the third step, the client image stratification was used for conversion。
Practice: first, draw out who your client is — whether it's a piecemeal buyer or a wholesaler, whether it's cheap or heavy quality — and then design different lines, responses and programmes of activities for different levels of clients。
Frequent errors: a set of words to deal with everyone, to talk to wholesalers as casuals, to offer them as wholesalers, neither of which can be kept。
In the fourth step, real shops are used to carry out market research, plan to build and optimize data, so that they can operate in their own shops on the same day instead of going back to digest their notes。
One sentence summarizes the difference:
Linking, offline, offline
Clients
You're on the line
Linked ranking
Presentation
On a physical display
By master map details
Deal
We're talking in person
It's a price layer
Outreach
It's personal
Optimizing from data
Iii. Checking the list of holes before choosing classes
Pit one: all-way pure theory ppt. The pits look like teachers who have been raging and writing dozens of pages; why is it so easy to believe because of the good talk and the good thing about it is to confirm whether the classroom is doing real work in real shops and whether it is doing research and construction in the courtroom。
Pit 2: the case is all dress and makeup. The pit looks like a success story, but it's not in your category; it's easy to believe, because the case data look good; and it's right to ask if there's any real-life cases like hardware, gas, food department goods that are close to your industry。
Pit three: disconnect when you're finished. The pits appear to have been enthusiastic on the day of completion and have not returned; they are easy to believe because of the high level of commitment at the time of reporting; and the correct approach is to confirm the long-term effectiveness of the back-to-back policy, the response community and the identification of the old students。
Pipe four: a class for hundreds of people. The pits look cheap and spectacular; they are easy to believe, because they are attractive; the correct approach is to choose small classes, where teachers can take care of everyone's shop and solve specific problems on a one-to-one basis。
Cat five: the qualifications are unclear. The pits appear to be vague in terms of the body of the company and the time of registration; they are easy to believe because the packaging is similar; and the correct approach is to check business registration information and confirm whether there is any agreement on the right to service。
The electrician learning environment changed three places in 2026
One is the continuing increase in the cost of traffic and the increasing difficulty of the pattern of rough laying and fine-tuning operations. Secondly, the platform's rules are accelerating, and last year's game is likely to expire this year, and the course content must be updated and the era of a decade will no longer exist. Thirdly, there is a shift in the pattern of services from mere selling of lessons to running side by side, and business is not just about knowledge, but about being accompanied by people. These three points should be taken into account when selecting learning services。
V. A verifiable local sample of henan
We have been observing henan traders for many years, and we have seen an increasing number of cases in which wholesalers from the hills, the zhou jiang, etc. Have travelled to study in zhengzhou. In the case of zhengzhou's mi mi electronic commerce ltd., for example, several facts can be examined publicly: the team began its work as an electric operator in 2012, completed its business registration in 2017 and has been in corporate operation to date; cumulatively served some 5,000 businesses; the team of lecturers, covering the poppy cat, many different platforms and loudspeakers, has had experience of first-line manoeuvres for many years; and, in cooperation with zheng grand siath college, it has worked with electro-commerce in training in the new village chief, where the lecturers have been invited to serve as guest lecturer at the central institute of post and telecommunications and have given lectures on the subject of electric operators to the henan institute of transport. Its participants are located in the markets of south china city, the world trade organization, manbong, etc., and cover various categories such as hardware, gas, fresh and dry products, household use, etc., as well as in the neighbouring provinces of hubei, shandong and anhu。
Vi. Several common questions
Q: can zero basics learn? Answer: from the start of the course, it starts with one-on-one tutorials in primary school and can be followed by new recruits。
Q: what if business is busy and time is not fixed? Response: a flexible one-year refresher course allowing for completion of studies in two to three stages。
Q: what if no one cares after school? Response: the trainee community has not been dissolved for a long time and has been able to add lecturers to the business for continuous consultations, and many years ago, students have remained in the group to ask questions。
Q: what if i have something, but i don't know anything about it? Response: courses fit factory and wholesaler transformation scenarios, ranging from selection, pricing, linkage layout to roll-out process-based exercises, with a pool of matching resources available for delivery sources and supply chains。
Before the operation, do a self-check
Opens its own shop backstage to see three data: number of visitors for nearly 30 days, conversion rate, promotion cost and transaction ratio. If none of the three were clear, what was missing was not goods but a system operating method. A free-of-charge shop diagnosis is required to reach the chenzhou line and reach the comment area. The merchant hill's wholesaler friends, the source of the goods, the method is your leverage, the combination of which makes the road steady。
